When it came to Budweiser, they were a proud sponsor of Pride in London and as such required a bespoke web presence to help promote this. They also released a range of cups that represented different flags and identities and they wanted to showcase how they were using their global brand name recognition and influence for good. This culminated in the launch of their dedicated Bud Pride website for this and we here at Webheads made use of our decades of experience to bring their vision beautifully to life online. Connecting the aspect of colour to identity and branding, we made sure to incorporate the various flag colour palettes and colour schemes […]
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Buckingham Palace Tours It is both an honour and a treat for our team when we get to work on such an iconic location like Buckingham Palace. Not only is this a rich source of history, but also a rich source of recognisable content and information to aid in the custom web design progress. So when tasked with creating a custom website and bespoke digital presence for Golden Tours for the Buckingham Palace attraction; we made sure to deliver a design that draws the user in and makes tourists even more keen to see the living quarters of the Queen. Windsor Castle Tours Likewise when it came to the Golden Tours custom […]
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Having a website is an essential way to generate online traffic and grow your business revenue. However, there’s more to a website than simply setting one up and leaving it sitting there in the background. Many businesses who do this soon find out that poor website functionality, web hosting and bad user experience can hinder their online performance. Besides having a good web design and strong SEO; another factor that determines the success of your website is hosting. This doesn’t mean just purchasing a domain name! You need to actively update and monitor your website hosting. That’s why partnering with a reliable web hosting agency can really benefit your business in the […]
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A PPC campaign (pay-per-click) is a very effective way of promoting your brand online, helping you to get more visitors and conversions through your website. Unlike other forms of paid advertising, PPC works just like its sounds. Every time someone clicks on your advert and visits your company website; you pay a small fee. Although this seems cost-effective, when done incorrectly it can start to add up and all for very little return. Why? PPC campaigns need to be constantly monitored, analysed and adjusted to ensure you’re getting the best return on investment for your money. If you’re struggling to make good ROI from your ads, take a look at these 3 […]
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Some businesses use their corporate intranet/extranets to promote internal communication whereas some place their intranet at the very heart of every internal process in their company. It doesn’t matter how big or small your extranet or intranet is, but there is no doubt that they can revolutionise many aspects of your company life. What’s an intranet? An intranet is an internal (and private) network that businesses use to enable employees to share information, improve communications and collaborate together. It’s essentially like a company’s own private website – with the same structure and network protocols that the internet has. The main difference is that it is protected from unauthorised users by a firewall. […]
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Not just this, but with the current political situation – many people are choosing to boycott Russian owned companies and brands (including Tilda websites). The knock-on effect of this could mean that your website (built with a Russian-owned CMS) will lose traffic and therefore conversions and sales as a result. So if you currently have a Tilda website and use their CMS, here is what we recommend to safeguard your website and it’s content. Backup your website Take a backup of your Tilda websites as soon as possible so that you have the most up to date copy of your website and all of the content on it. In this way if […]
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Web branding is no different from any other form of branding. You still want to create and keep a consistent brand experience for all of your customers (and potential customers) through design. Whatever website you visit will always have some form of branding implemented in its design as a way to draw in new and old audiences. To achieve maximum brand awareness and engagement, you need to create an enjoyable experience for your website’s visitors. But if you’re not up to scratch with web branding and design, how can you achieve this? Don’t worry, we’ve put together 4 web branding tips for you to implement on your company website for optimal brand […]
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But that announcement also left a lot of people confused as to what he was talking about. What is the metaverse and why are so many businesses, brands and influencers embracing this virtual world? If you’re wondering why it’s time to start taking the metaverse seriously from a business point of view, we’re here to explain why. What exactly is the metaverse? The term metaverse actually comes from a 90’s science fiction book called Snow Crash, where people used avatars in virtual reality to interact with one another. In reality, people have all sorts of terms to describe it – but ultimately it is a completely virtual world where users can live […]
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Even though SEO processes are time-consuming and technical, there is no denying that they are an integral part of any brand’s digital marketing strategy. We’ve spoken before about why good copywriting and SEO is important for a website; but how do you actually go about implementing it? Here we have put together 3 simple SEO hacks that you can use to boost your website’s rankings in search engines below! Use these SEO Hacks To Boost Your Website! 1. Research and Implement Relevant Keywords A good keyword strategy is the foundation of successful SEO! Make sure you research what words and phrases your customers and potential buyers are typing into search engines and […]
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This has led to many businesses wondering whether their brand should be active on TikTok – as well as knowing what benefits it can bring. But let’s start with the basics, as many people are still quite unsure what TikTok is and how it works. Don’t worry, we’ll explain everything in the blog below! What is TikTok? TikTok is a social media platform that is best known as the home of viral online dance videos and challenges. It lets users share short-form video content with others on the app, but these videos also tend to get reshared on other social media platforms such as Instagram and Twitter. This app is fast becoming […]
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