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Webheads / Blog

Blog

Align Your Business with a Top Web Agency

Before you even begin to network with potential web agencies, it is important for you to have a solid idea of what you want your website to do along with the features that must be in place to help you achieve your business goals. To harmoniously align your business with a top web agency, a great place to start would be by making a list of your website needs and goals. Some examples of features your website may require would be to sync with your customer relationship management (CRM) system and any other major CRM database software. Another key element might be to be able to collect payments or donations or to […]

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Website Copy is Different from Blogs

Website copywriting is different from blogs as it is written for the awareness stage of the buyers journey and it is perfectly produced by experienced writers in order to generate leads for your business. Web copywriting can resemble the tried and true formula originally developed by Bob Stone who was a marketing guru in the 1970’s. According to Stone, website copy is different from blogs because it should lead with the strongest benefit while explaining its potential. It should back up the benefits of the product or service you are selling with sound proof and most importantly, it should always include a call-to-action (CTA). Although writing much longer pieces can be daunting […]

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Becoming a Top Web Agency

Effective communication skills are a key attribute that can make or break any business in any field. This is especially important in web agencies as communicating with a client can influence the success of a project. As a top web agency, we here at Webheads have the ability to speak intelligently about the latest design trends and choices, ensuring we are the right choice for your business needs. Being able to evaluate and analyse your design work is an important trait to master too. Being able to accept and implement feedback effectively is a strong admirable characteristic of a creative professional. Many successful web agencies have a good eye at identifying mistakes […]

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The Benefits of a London Web Agency

In today’s fast paced and forever changing economy, design agencies are truly thriving in the UK and in particular in London. The benefits of a London web agency stems from the melting pot of creation and innovation that is centered in the heart of the city. UK professionals are recognised on a global scale for their modernism and creativity. Mostly in London, design agencies have constructed a strong platform for themselves within the global marketplace that is mainly built on trust that has already been formed amongst its peers. Other reasons why you should consider a London web agency for your business is because through consistency, London has built a reputation for […]

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What Makes a Top Web Agency?

A top web agency only becomes a market leader because of its employees. A leading agency understands that the key fundamental to success in an extremely fast paced environment is solely down to having the right designers for their team. At Webheads we are extremely proud of the talent that cultivates our success. Over over twenty years in business, we have developed a top calibre team that continues to be the driving force in everything that we do. Another characteristic that defines what makes a top web agency are the services and capabilities available. While choosing the best web design firm for your business is important, you should also look at the […]

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Reasons to use a Content Management System

Some key reasons to use a content management system for your business would be to encourage collaboration on multiple projects at a time. These systems can create individual accounts for a number of skilled people to work on your website at any one time. Content management systems also allow you to store valuable content in a safe place. This eliminates multiple files being sent to different people and it allows web designers to complete their tasks effectively and with ease. A content management system (such as WordPress for example) provide many plugin tools that can support the ranking of your website in the main search engines (such as Google). Content management systems […]

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SEO Works on a Small Business Budget

Competitive analysis is a great advantage to small business budgets as it helps to uncover growth opportunities within your online market. Many of your competitors will be competing for the same keywords and customers online; so by having an effective SEO strategy in place this will help you analyse your website and help to unveil opportunities for growth. SEO works on a small business budget by determining the best keywords for your business which will allow you to focus more on creating the right content for your audience. On-page user experience is fundamental for your small business or start-up growth as it works like a domino effect. By optimising each page and […]

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Differentiating your Web Brand

In simple terms, your brand category is the type of service or product that your business provides. An example of this would be fast food or digital marketing services – whatever your niche or offering is. It is important to note that these categories include subcategories also. A subcategory of fast food could be healthy fast food or vegan fast food for example and each of these subcategories will have a distinctive look and feel that a potential customer should recognise immediately. When you are selling your product or service online, the consumer has an expectation of what these category cues will look like. When people are in a rush to purchase […]

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Using Pay Per Click for your Business

One of the main reasons that many online brands are using pay per click (PPC) advertising is down to the powerful ability to align website traffic to the end goals. In the age of thought leadership and content marketing, pay per click can advance the middle ground and nurture this space through pushing for app downloads, signing up for newsletters and content downloads etc. Using pay per click for your business allows you to attain fast entry into your market – even if you are somewhat behind your current competition. With a small amount of optimising, it can allow you to get up and running very quickly in contrast to organic search […]

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Selling Directly Through Social Media

When you are selling directly through social media, there are many social media services you can avail of through the majority of the most popular platforms that will help to get your social media campaign off to its best start. Facebook is arguably the biggest social media platform on the market that includes a built-in social commerce solution. By utilising the Facebook shop page, this will allow your campaign to achieve a wider reach. You can optimise your campaign to bring the user directly to your eCommerce site, or you can let customers checkout through Messenger (meaning they won’t have to leave the Facebook network at all). Instagram allow you to add […]

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