Footwork Management is an elite football agency set up by David Beckham and his business partners. Following his resignation from playing professional football, Beckham has turned his hand to the agency and management side of the game – bringing his enviable years of achievements, expertise and perspective to this venture. With a new venture requiring a new website to represent itself online; we were delighted to be chosen to create this for Footwork Management.
As understandably a lot of deals, negotiations and strategy unfolds behind the scenes in confidentiality, the website had to reflect this by offering a point of contact for visitors to get in touch with Footwork Management. To begin, our expert team crafted a unique one-page website which featured a full screen image of a football pitch with an overlay of key copy / text.
Design-wise we portrayed a downlit feel to echo the fact that agency work occurs off the pitch – but ultimately leads to it when successful partnerships and signings occur. While this may be a subtle connection, we wanted to incorporate a design nod to this which also supported the one-page design in terms of showcasing the behind the scenes nature of the brand.