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Webheads / News / Why work with Webheads for PPC?
why work with webheads for ppc

Why work with Webheads for PPC?

The world of PPC marketing can be a tricky one to navigate. It’s important that you get your strategy right so that the traffic going to your page is converting and doing what it is supposed to. Otherwise, you could be simply throwing money at something that’s just not working.

Webheads are an award-winning London web agency with 26+ years of experience in digital marketing strategy and development for small and large companies everywhere. If you’re looking for a reliable agency to partner with for your brand’s PPC needs, look no further than us.


What is PPC?

Let’s start by explaining what PPC is and why it can be so valuable to your business. PPC stands for ‘pay per click’ and is basically a form of advertising on search engines like Google. Unlike other forms of traditional online advertising where you pay for page impressions, this form allows you to only pay each time someone clicks on your advert – hence ‘pay per click.’

PPC works by letting you ‘bid’ on keywords and phrases related to your business that people might be searching for on search engines. This bid is how much you’re prepared to pay each time someone clicks on your advert. The more you bid for a search phrase, the higher up in search results your ad will appear and as a result, more people will see it and click on it.


Why choose Webheads?

A successful PPC campaign can be measured by assessing the average cost per click you’ve paid for each visitor to your website from the advert. Now, this may seem pretty straightforward (and it can be), but if you don’t know what you’re doing, it can end up with you throwing money down the drain for very little results. 

That’s why if you decide to run PPC ads, that it’s so important to apply a strategy and use certain methods to reduce the overall cost per click. That’s where Webheads come in! We can use our years of experience in the digital marketing space to work alongside you and create a PPC campaign strategy to suit the wants and needs of your business. Our team will implement this strategy in all of your campaigns, ensuring you get the most out of your ads to generate click-throughs and conversions.


Interested? Book a free PPC strategy call with Webheads!

If you’re interested in partnering with Webheads for your PPC campaigns, then why not book a free strategy call?

You might even want to align this with our other marketing services such as SEO

We'd love to talk to you more about your project

So give us a call on 0207 287 7060 or email info@webheads.co.uk, or complete the form below.